IS THERE A COMPLEX FAMILY INSURANCE? THERE IS AND THIS SPRING, IT HAS ITS OWN CAMPAIGN.
This spring, we planned a billboard campaign including all the areas of the Czech republic for our client, Česká pojišťovna. This client just presented their new comprehensive family insurance called "Můj život" (My life) which, as you may have figured out, targets families, is very complex and covers all of their needs. For the client, we selected billboards situated on main roads in various district towns across the country.