A MODERN TAKE ON A CLASSIC MOVIE THEME - KING ARTHUR

A lot of new movies is coming to Czech cinemas in May. Historical movie called King Arthur is one of them. Using digital screens is known to be a good solution when launching an out of home campaign. Since this client wanted to use a few different trailers, digital screens came in handy also in this aspect, they are known to be very flexible. We used a few digital screens in the city center so that the campaign would have the potential to be effective and a lot of people would register it.