PREMIUM WATCH RETAILER CARROLINUM ON BIGBOARDS IN THE CAPITAL

OOH advertising is now a very popular part of brand promotion. Hence the Czech luxury watch retailer Carollinum is seen on bigboards all over Prague in the month of November. The company has chosen two different visuals for the bigboard advertising sites.

Carollinum is a unique Czech family-owned company, a leader in the field of luxury watches and accessories on the Czech market. The company operates several luxury boutiques in Prague's Pařížská Street.

The sites from Famedia's portfolio are strategically located throughout Prague to cover important thoroughfares and are well lit. The visual, made with cooperation with Czech tennis player Tomas Berdych, is supported by the slogan: "Time for adventure." an "Time to clear your head."